welcome to database gold

Everything you need to market to your database and generate referrals all in one convenient place.

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Take a quick video tour to familiarize yourself with all the valuable content inside Database Gold.
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Webinars are held each month, highlighting a different database marketing strategy with live Q&A so you can get your questions answered.
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Resource Guide

The Resource Guide contains valuable information to assist you in many areas of your business.
Go to Resource Guide


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Acknowledge Referrals

The number one reason people do not refer a subsequent time is lack of feeling appreciated.  Appropriately acknowledging referrals is necessary if you want to continue receiving referrals.
Go to Module 4

Segment Your Database

Segmenting your database helps you focus your time and money on the people who refer you and have the biggest impact on your business.
Go to Module 12

Host a Client Appreciation Event

A well planned event in which you maximize all your pre-event promotion and post event contact can result in lots of repeat and referral business even if the event itself is not highly attended.
Go to Events

Send Gifts

One great way to acknowledge the top 20% of your past client database is to regularly send gifts.
Go to Gift Recipes