MARKETING: May 2019
I know, I know…this is kind of a strange question to ask. But is a relevant one with Mother’s Day coming up (reminder…it is on May 12).
Did you know that the majority of families do not include the biological mother and father? In fact, 1300 “stepfamilies” are created each day. (source)
What this means for most of is multiple moms. Which led me to wonder how many moms do you have? How many moms do you call, visit or acknowledge for Mother’s Day?
And for some of us we may even have ex-stepmoms.
All of this means we have quite a few people to remember on Mother’s Day. So don’t forget!!
And, if you would like to see some pretty interested numbers about moms check this out:
Mothers By the Numbers
Hi [client name], this is [your name] with [your company].
I’m just calling to remind you Mother’s Day is coming up on May 12 in case you have someone you want to acknowledge.
[listen for any pain or pleasure and respond accordingly]
Do you have any plans?
[share something personal about your mom(s) or your plans]
IF MOM: Have a happy Mother’s Day!
IF NOT MOM: It was great catching up.
And…I’d love to help anyone you know who is looking to [buy/sell/refinance] so let me know if you hear of anyone, ok?
Thanks! Talk with you soon.
Hi [client name], this is [your name] with [your company]. Do you have a minute or two?
I’ve been seeing a lot of news lately about [something relevant about your industry]. I’m not sure if I am noticing it because I am in the business or if it’s something everyone is seeing…have you seen this news?
I thought I would call my clients to let them know my thoughts in case you were [worried/interested]…
[share your thoughts]
Do you have any questions on this I can answer for you?
Have you talked to anyone recently that might be interested in this that I can reach out to and introduce myself?
I’m always here in case I can assist you with anything. I look forward to talking with you again in the future.